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Another Inspired Professional Joins the MRA Services’ Team!

Allow me to introduce you to MRA Services’ newest, inspiring conference management professional, Kaylee Van Nort. A recent Western Washington University graduate, Kaylee joined our team in early...

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“Speed Dating” – Igniting New Interactions Between Exhibitors and Buyers

A Collaborative Post by John Moss and Christine Hawks It seems that everyone is seeking their perfect match and the exhibit hall is no exception.  Gone are the days when show organizers could simply...

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QR Codes on Name Badges Implemented at Last!

As promised in my last blog, it is now time to describe, not only the details of our actual experience implementing QR codes on attendee name badges, but also why we chose the solution we did. After...

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3 Blockbuster Film Strategies for Promoting Repeat Attendance at your Next Event

Last year, after shelling out $14 bucks to see the re-release of James Cameron’s Titanic in 3D, I pondered what it is about some movies that captivate us and linger in our memories. According to IMDB,...

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10 Ways to Enable Event Attendees to Learn From Each Other

One of our clients recently polled their attendees to ask them why they attend their annual meeting.  95% named networking as either the #1 or #2 reason for attending.  My guess is that your attendees...

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QR Codes: A Non-Technical Perspective of How to Implement Effectively

Not sure how long the fad will last, but it is still here now, so if you are considering using QR codes at your next event, here are a few tips. You techy folks will want to skip right on by and head...

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The Meeting Planner’s Guide to Preparing Attendees for the Unexpected

Being the daughter of a police officer, I was raised with the dual mottoes of, “Always be prepared” and “When seconds count, help may be minutes away.” Is it any wonder that I grew up with a Type A...

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Plan for Success – Why Leadership Skills Matter to Event Organizers

I recently attended a leadership course where I learned that the key to being an effective leader is to determine what motivates the people you are trying to lead. Each person is different, so don’t...

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Improving Engagement on the Expo Floor – Digital Scavenger Hunt, Take Two

Last year, I wrote about our innovative Digital Scavenger Hunt that we managed at the Blackboard Users Conference, BbWorld® 2012.  Since that blog post continues to be one of our most viewed, I thought...

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3 Event Innovations – Tested and Approved by Meeting Planners

The Pacific Northwest chapter of the Professional Convention Management Association (PCMA ) and Washington State Chapter of Meeting Planners International (MPI ) collaborate annually to co-host the...

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